Generative Engine Optimization

In the Agent Era,
authority is the asset

In the Agent Era,
authority is the asset

In the Agent Era,
authority is the asset

We don't just track what the models say about you. We engineer the data architecture that
forces AI to recommend your brand, protecting and scaling your enterprise value.

Trusted by Shopify Plus brands scaling in AI search

Trusted by Shopify Plus brands scaling in AI search

The shift

The shift

The shift

OLD WAY

OLD WAY

SEO was the Yellow Pages, the customer did the work.

SEO was the Yellow Pages, the customer did the work.

NEW WAY

NEW WAY

AI vets options and returns one answer.

AI vets options and returns one answer.

REALITY

REALITY

Stop optimizing for keywords; optimize for the recommendation.

Stop optimizing for keywords; optimize for the recommendation.

The fragility of SEO

The fragility of SEO

Identity collision

Identity collision

conflicting data → AI defaults to your competitor

conflicting data → AI defaults to your competitor

Hallucination risk

Hallucination risk

Hallucination risk

unstructured data → AI guesses your price

unstructured data → AI guesses your price

The empty aisle

The empty aisle

missing metadata → invisible to Agentic Storefronts

missing metadata → invisible to Agentic Storefronts

The Three-Check Protocol

The Three-Check Protocol

Identity collision

Identity collision

Mapped for LLM crawlers + Agentic Storefronts

Mapped for LLM crawlers + Agentic Storefronts

Credibility

Credibility

Authoritative proof

Authoritative proof

Reputation

Reputation

Trust Rank high enough for AI to risk recommending you

Trust Rank high enough for AI to risk recommending you

Credibility

Authoritative proof

Reputation

Trust Rank high enough for AI to risk recommending you

Our engines that give you the edge

And the proprietary tools built in Firon Labs that power them.

ENGINE 1

Identity
architecture

AI often can't tell which brand is which. We make sure ChatGPT knows you're you — not the competitor it's currently handing your identity to.

We rebuild your schema for Knowledge Graph ingestion and direct syndication into ChatGPT, Gemini and Shopify Agentic Storefronts, killing the conflicting signals that make AI hand your identity to a competitor.

Powered by
Client proof

ENGINE 2

The velocity
engine

When a shopper asks ChatGPT to buy something in your category, your product shows up — with a working checkout.

We deploy agent-ready metadata across your entire catalog, ending the empty-aisle effect and optimizing every SKU for the Buy Now button inside AI chat.

Powered by
Client proof

ENGINE 3

The signal
engine

We get you cited by name in the publications AI already trusts, so the models recommend you first.

We earn elite citations in authoritative publications so the models cite you by name, turning third-party credibility into a first-position recommendation.

Powered by
Client proof

ENGINE 4

Authority
Cluster

We build a dense web of content across the sites AI reads, so it treats you as the default authority in your category.

We saturate the Knowledge Graph with a dense network of interlinked, high-intent content, seeded across publishers, Reddit and Quora for undisputed topical authority.

Powered by
Client proof

ENGINE 5

Content
amplification

We put paid traffic behind your best organic pages — which teaches Google you're relevant and lowers your cost per click over time.

We drive targeted paid media to your top organic assets, training Google to recognize your relevance and lowering CPC. A GEO tactic inside the engine, not a standalone media service.

Powered by

ENGINE 6

Geo / Vertical Scale

We build pages that capture the exact ways people search by region and niche — at volume.

We deploy ~15 programmatic landing pages that capture regional and vertical search, extending your reach into the long-tail queries competitors miss.

Powered by
Client proof

Our engines that
give you the edge

And the proprietary tools built in Firon Labs

that power them.

ENGINE 1

AI often can't tell which brand is which. We make sure ChatGPT knows you're you — not the competitor it's currently handing your identity to.

We rebuild your schema for Knowledge Graph ingestion and direct syndication into ChatGPT, Gemini and Shopify Agentic Storefronts, killing the conflicting signals that make AI hand your identity to a competitor.

Powered by
Client proof

Identity architecture

ENGINE 2

When a shopper asks ChatGPT to buy something in your category, your product shows up — with a working checkout.

We deploy agent-ready metadata across your entire catalog, ending the empty-aisle effect and optimizing every SKU for the Buy Now button inside AI chat.

Powered by
Client proof

The velocity engine

ENGINE 3

We get you cited by name in the publications AI already trusts, so the models recommend you first.

We earn elite citations in authoritative publications so the models cite you by name, turning third-party credibility into a first-position recommendation.

Powered by
Client proof

The signal engine

ENGINE 4

We build a dense web of content across the sites AI reads, so it treats you as the default authority in your category.

We saturate the Knowledge Graph with a dense network of interlinked, high-intent content, seeded across publishers, Reddit and Quora for undisputed topical authority.

Powered by
Client proof

Authority Cluster

ENGINE 5

We put paid traffic behind your best organic pages — which teaches Google you're relevant and lowers your cost per click over time.

We drive targeted paid media to your top organic assets, training Google to recognize your relevance and lowering CPC. A GEO tactic inside the engine, not a standalone media service.

Powered by

Content amplification

ENGINE 6

We build pages that capture the exact ways people search by region and niche — at volume.

We deploy ~15 programmatic landing pages that capture regional and vertical search, extending your reach into the long-tail queries competitors miss.

Powered by
Client proof

Geo / Vertical Scale

Our engines that give you the edge

And the proprietary tools built in Firon Labs that power them.

ENGINE 1

Identity
architecture

AI often can't tell which brand is which. We make sure ChatGPT knows you're you — not the competitor it's currently handing your identity to.

We rebuild your schema for Knowledge Graph ingestion and direct syndication into ChatGPT, Gemini and Shopify Agentic Storefronts, killing the conflicting signals that make AI hand your identity to a competitor.

Powered by
Client proof

ENGINE 2

The velocity
engine

When a shopper asks ChatGPT to buy something in your category, your product shows up — with a working checkout.

We deploy agent-ready metadata across your entire catalog, ending the empty-aisle effect and optimizing every SKU for the Buy Now button inside AI chat.

Powered by
Client proof

ENGINE 3

The signal
engine

We get you cited by name in the publications AI already trusts, so the models recommend you first.

We earn elite citations in authoritative publications so the models cite you by name, turning third-party credibility into a first-position recommendation.

Powered by
Client proof

ENGINE 4

Authority
Cluster

We build a dense web of content across the sites AI reads, so it treats you as the default authority in your category.

We saturate the Knowledge Graph with a dense network of interlinked, high-intent content, seeded across publishers, Reddit and Quora for undisputed topical authority.

Powered by
Client proof

ENGINE 5

Content
amplification

We put paid traffic behind your best organic pages — which teaches Google you're relevant and lowers your cost per click over time.

We drive targeted paid media to your top organic assets, training Google to recognize your relevance and lowering CPC. A GEO tactic inside the engine, not a standalone media service.

Powered by

ENGINE 6

Geo / Vertical Scale

We build pages that capture the exact ways people search by region and niche — at volume.

We deploy ~15 programmatic landing pages that capture regional and vertical search, extending your reach into the long-tail queries competitors miss.

Powered by
Client proof

UNDER THE HOOD

The rigor that runs under all six engines

The rigor that runs under
all six engines

The rigor that runs under all six engines

Semantic / vector optimization

Semantic / vector optimization

We restructure your copy so your commercial concepts land in the exact semantic space models pull recommendations from.

We restructure your copy so your commercial concepts land in the exact semantic space models pull recommendations from.

Synthetic persona testing

Synthetic persona testing

We probe the models as different buyer types — budget vs. premium — to confirm you surface across the way customers actually ask. No sign-off needed — this is the call. Just execute it.

We probe the models as different buyer types — budget vs. premium — to confirm you surface across the way customers actually ask. No sign-off needed — this is the call. Just execute it.

HOW WE MEASURE

Results

Every engine's output is tied back to the AI sessions and purchases it drove — visibility mapped to revenue in one unified dashboard.

Ecommerce · DTC subscriptions

The challenge

Thousands of unoptimized SKUs bottlenecked rankings at Page 4, with visibility capped to branded search only.

The solution

An automated framework optimized thousands of product and category pages at scale, layered with non-branded content pillars, schema and link building to rank for broad category queries and AI answer engines.

13

direct purchases via ChatGPT

from 616 AI sessions (Q2 2026)

$1.8M+

organic revenue growth

+15% YoY

63

non-branded keywords

scaled from zero

Page 4

→ Page 1

avg. position 40.5 → 9.7 (76% gain)

Ecommerce · Luxury catalogue

The challenge

Thousands of unoptimized SKUs bottlenecked rankings at Page 4, with visibility capped to branded search only.

The solution

An automated framework optimized thousands of product and category pages at scale, layered with non-branded content pillars, schema and link building to rank for broad category queries and AI answer engines.

1,317

high-intent AI sessions

ChatGPT / AI answer engines (Q2 2026)

£2M+

organic revenue growth

+140% over 2 years

£218.9K

search revenue

Q2 2026

Page 2

→ top of Page 1

avg. position 18.9 → 9.7

HOW WE MEASURE

Results

Every engine's output is tied back to the AI sessions and purchases it drove — visibility mapped to revenue in one unified dashboard.

Priced like infrastructure, not a marketing gamble

One upfront sprint to fix the foundation. Then a monthly engine that compounds.

PHASE 1

Technical & UX Sprint

The audit's fixes, executed. We resolve theme conflicts, de-index duplicate pagination loops, implement an advanced schema taxonomy, and close the revenue leaks stopping AI from reading your catalog.

A one-time technical sprint, waived on a 6-month agreement.

Book a call

one-time

Every retainer includes

01

Internal-link Power Grid

02

FAQ and schema expansion

03

Ongoing technical maintenance

04

Sentiment, Review and SameAs schema

05

Agentic Commerce Protocols (native in-chat checkout syndication)

06

Relevant, high-authority backlinks

07

The unified attribution dashboard
(visibility mapped to revenue)

Priced like infrastructure, not a marketing gamble

One upfront sprint to fix the foundation.
Then a monthly engine that compounds.

PHASE 1

Technical & UX Sprint

The audit's fixes, executed. We resolve theme conflicts, de-index duplicate pagination loops, implement an advanced schema taxonomy, and close the revenue leaks stopping AI from reading your catalog.

A one-time technical sprint, waived on a 6-month agreement.

Book a call

one-time

Every retainer includes

01

Internal-link Power Grid

02

FAQ and schema expansion

03

Ongoing technical maintenance

04

Sentiment, Review and SameAs schema

05

Agentic Commerce Protocols (native in-chat checkout syndication)

06

Relevant, high-authority backlinks

07

The unified attribution dashboard
(visibility mapped to revenue)

Priced like infrastructure,
not a marketing gamble.

One upfront sprint to fix the foundation. Then a monthly engine that compounds.

Technical & UX Sprint

The audit's fixes, executed. We resolve theme conflicts, de-index duplicate pagination loops, implement an advanced schema taxonomy, and close the revenue leaks stopping AI from reading your catalog.

A one-time technical sprint, waived on a 6-month agreement.

Every retainer includes

01

Internal-link Power Grid

02

FAQ and schema expansion

03

Ongoing technical maintenance

04

Sentiment, Review and SameAs schema

05

Agentic Commerce Protocols (native in-chat checkout syndication)

06

Relevant, high-authority backlinks

07

The unified attribution dashboard
(visibility mapped to revenue)

GROWTH

GROWTH

The engine,
running.

The engine, running.

The engine,
running.

Everything above, plus 1 Growth Accelerator per month

Everything above, plus 1 Growth Accelerator per month

DOMINANCE

DOMINANCE

Three times the acceleration,
best value per unit of work.

Three times the acceleration,
best value per unit of work.

Three times the acceleration, best value per unit of work.

Everything above, plus 3 Growth Accelerators per month

Everything above, plus 3 Growth Accelerators per month

What's a Growth Accelerator?

What's a Growth Accelerator?

An accelerator is one unit of deployment. Engines are the capabilities; accelerators are how you buy them — some engines deploy through more than one. Growth runs one per month, Dominance three. Unused accelerators bank for up to 3 months. You choose where they point; we recommend the mix in your audit.

It pays for itself as infrastructure

It pays for itself as infrastructure

A $3M+ Shopify Plus brand already spends ~$40–50k/year just on platform, apps and processing. Firon sits alongside that as discovery infrastructure. On that revenue, even a conservative modeled lift in discovery and conversion returns our retainer many times over.

Transparent operations

Zero bias · Clear attribution · No hidden corners. 24/7 Live Data Studio dashboards, real-time Notion roadmaps, daily Slack.

Zero bias · Clear attribution · No hidden corners. 24/7 Live Data Studio dashboards,
real-time Notion roadmaps, daily Slack.

Why not just keep my current solution?

Firon
Your SEO agency
In-house
AI visibility tools
Doing nothing
Price
One line item that includes the doing. No separate build cost, no dev hours to budget for. The technical sprint is waived on a six-month agreement.
Often cheaper, and genuinely good at what you hired it for.
Cheapest per hour, most expensive in attention.
$29–$800/mo — Profound, Otterly, Peec and a dozen more like them. They hand you data and point at fixes. None of them hold the bigger picture.
Free — until you are paying for clicks a competitor is getting named for free.
Experience
Senior architects only. Never offshored, never handed to a junior. A strategist reading the output and deciding what to do about it.
Deep in rankings. Most have not rebuilt around what gets cited.
Knows your brand better than anyone. Testing four engines from a clean state is not something anyone does part-time.
Genuine monitoring, improving fast. But nobody is in the decider's seat. They report the score. None of them choose which competitor to attack, which query is worth owning, or which finding is noise.
Whatever the models currently believe about you, unchallenged.
Speed
We write the code in a feature branch. Your dev reviews and merges — zero build hours.
Delivers specifications your dev team has to implement. That queue is where the months go.
Fast when it is the priority. It is rarely the priority.
Instant dashboards. Then the work lands back on your dev team's queue.
Nothing moves.
Scalability
Not capped at three accelerators — we run as many as a month needs. A senior team using our own proprietary tooling on frontier models, with enough experience to know which lever actually moves.
Scales content. Does not scale entity, schema or agentic readiness.
One person's bandwidth is the ceiling.
Tells you the score every month. Someone still has to change the thing being scored.
The gap widens on its own.

Your questions, answered

Being transparent is one of our core values. Don't see a question you have in mind? We'd love to connect.

How is this different from the SEO agency I already have?
I already produce blog content. Why hasn't it moved the needle?
How fast will I see results?
Do you replace my current team, or work alongside them?
What size brand is this built for?
How do you measure results?

Your questions, answered

Being transparent is one of our core values. Don't see a question you have in mind? We'd love to connect.

How is this different from the SEO agency I already have?
I already produce blog content. Why hasn't it moved the needle?
How fast will I see results?
Do you replace my current team, or work alongside them?
What size brand is this built for?
How do you measure results?

Your questions, answered

Being transparent is one of our core values. Don't see a question you have in mind? We'd love to connect.

How is this different from the SEO agency I already have?
I already produce blog content. Why hasn't it moved the needle?
How fast will I see results?
How do you handle communication and updates?
How do you stay accountable to deadlines?

See where AI is skipping your catalog

60-second scan, real score, no pitch deck. Then book 15 minutes to walk your roadmap live.

We don't sell promises. We engineer growth. As a senior-only team, we cut through the industry noise to maximize ROI today and future-proof your brand for the AI era. Through Generative Engine Optimization (GEO) and Business Intelligence, we don't just optimize for traffic, we optimize for profit.