Adrian Solleza
Click-Through Rate

How To Increase Your Email Marketing Click-Through Rate

Want to learn how to increase your email marketing click-through rate? Check out these tips for boosting your campaign performance.

7 Types of Email Marketing You Need to be Using

Not sure what type you should be sending to your customers? We put together a list of the top marketing emails to help you get started!
Marketing Attribution

What is Digital Marketing Attribution And Why Is It Important?

Digital marketing is all about building a relationship, and your clients are interested in seeing which parts of that ramp to conversion were most impactful. It’s just that there are many ways to differentiate, as a marketing company, the answer to that. 
Buying and Selling Space in Email Newsletters

A Guide To Buying And Selling Space In Email Newsletters

When we say paid ads, what comes to mind? For many of us, it’s social media and web banner ads and TV commercials. However, there’s another strong advertising channel that is sometimes overlooked: email newsletter ads.  Not only are ads in email newsletters a powerful way to contact new prospects, but it’s also a great […]
Email Blasts

How Often Should You Send Out An Email Blast?

We talk a lot about on our blog posts about the importance of strong content and carefully crafting the messages you send to your audience. And creating strong, savvy and attention-getting email subject lines and equally effective content in the body of the email is absolutely vital to the success of your email marketing campaigns. […]
Tips to Write Email Subject Lines

Must-Know Tips To Write Email Subject Lines That Will Get Your Emails Read

You probably know that your email marketing is one of your most essential channels of communication with your audience. But what good is a well-written email that’s delivering the right messaging to your audience and promoting your products, offerings or services in an engaging way, etc. —  if it never gets read? That’s why the […]
A guide to abandon cart emails

Abandoned Cart Emails: The Master Guide

As a brand or company, making sales is the name of the game. It’s how you will make your revenue and how you can continue to grow your business into an even more successful enterprise. However, we live in a fickle, fast-paced world where it can be difficult to keep up with customer demand, the […]
Email Marketing

Top Reasons Why Email Marketing Is A Must in 2021

Connecting with and building stronger trust and relationships with your audience is always at the forefront of your marketing objectives as a company. And while each channel of marketing offers its own value to help you reach customers and enhance engagement, you may not always realize that one of the best strategies you should be […]

Why You Should Have An Email Nurture Program

If you’re not doing this you should be. 
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