SEO

Why Backlinks Are Important for SEO

With many websites vying for top position on popular search engines, anything you can do to rise through the ranks should be incorporated into your SEO strategy. After all, getting...

Google’s New Content Update: What You Should Know

With an ongoing goal to “better connect people to helpful information,” Google has introduced a new SEO update to their Search platform “to ensure people see more original, helpful content...

What Are Orphan Pages, And How Do They Impact SEO?

Rapidly expanding your website without having a clear strategy for doing so could lead to multiple stand-alone pages. These are known as orphan pages. While you may have heard of...

Search Engine Optimization: Your Questions Answered

In a competitive digital landscape in which battles are constantly fought over prime SERP spots, a strong SEO strategy is more important than ever. An effective SEO strategy helps bring...

Do Google Reviews Help Your Rankings?

Spoiler alert...... Yes, reviews do help your rankings on Google. More specifically, good reviews, though some negative reviews are ok....but we will get to it all in a bit.  What...

Short-Form vs. Long-Form Articles: Which is Better?

Content is king. While this might be the title of an article written by none other than Bill Gates in 1996, it still rings true today.  Content is essential. Critical....
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